Top Virtual Presentation Tips to Accelerate Your Marketing
24 November, 2022
When it comes to delivering a presentation, there are a few key things to keep in mind whether you’re presenting in person or virtually. Whether you’ll win or not is decided in the first few minutes. So make sure you deliver a great opener, keep the energy up, use engaging visuals, and practice beforehand.
Whether you’re doing digital marketing for startups in India or selling annual reports to Fortune 500 companies, you’re going to have to present your ideas at some point. And in today’s world, that means getting comfortable with presenting virtually. Here are our top tips to make sure your next virtual presentation is a success:
1. Start strong:
You have a very short window to make a good impression when you’re presenting virtually. In person, you can rely on body language and charisma to make a good first impression. But when you’re presenting online, you need to be more intentional about how you open your presentation.
Think about what will make your audience sit up and pay attention from the very beginning. Maybe it’s an interesting statistic or a personal story that ties into your presentation. Whatever it is, make sure it’s something that will grab your audience’s attention and set the tone for the rest of your presentation.
2. Keep the energy up:
When you’re presenting in person, it’s easy to keep the energy up by moving around and using your body language to emphasize your points. But when you’re presenting virtually, it’s important to be aware of your tone and make sure you’re not coming across as monotone or boring.
Remember to vary your pitch and speed, and use inflection in your voice to emphasize important points. It can also be helpful to smile, even if your audience can’t see you. Studies have shown that people can actually hear a smile in someone’s voice, so it can help to create a more engaging and enthusiastic presentation.
3. Use engaging visuals:
People are visual learners, so using engaging visuals is key to keeping your audience’s attention during a virtual presentation. Whether you’re using slides, charts, or even just pictures, make sure the visuals you’re using are clear and easy to understand.
It can also be helpful to use visuals that are eye-catching and visually interesting. Bright colors, interesting patterns, and even animation can help to hold your audience’s attention and make your presentation more engaging. There are several free tools like Canva that make it easy to create professional-looking visuals without any design experience.
4. Involve your audience but don’t be forceful:
While it’s important to involve your audience in your presentation, you don’t want to be too forceful about it. This can come across as pushy or even aggressive, and it’s likely to turn your audience off.
Instead, try to involve your audience in a more natural way. For example, you can ask them questions throughout your presentation or solicit their feedback at the end. You can also use polls or surveys to get your audience involved and gauge their reaction to your presentation. Moreover, when it comes to engaging your audience, remember that less is more. Don’t try to do too many things at once or you’ll end up overwhelming your audience and making them tune out.
5. Practice:
As with anything, practice makes perfect. So if you’re feeling nervous about presenting virtually, make sure you take some time to practice beforehand. This will help you to iron out any kinks in your presentation and give you a chance to get comfortable with the format.
You can practice by yourself or with someone else. If you’re practicing with someone else, make sure they’re aware of the format of your presentation so they can provide feedback on how it’s coming across. Practicing beforehand will help to make sure your presentation is polished and professional. Moreover, take help from your friend or family member to do a quick run-through of your presentation.
6. Remove external distractions:
When you’re presenting virtually, it’s important to make sure you remove any external distractions that could take away from your presentation. This means turning off any notifications on your computer or phone and making sure you’re in a quiet room with no background noise.
It can also be helpful to close any tabs or windows on your computer that you’re not using for your presentation. This will help you to stay focused and avoid getting distracted by other things going on online. There are several apps like Freedom and Cold Turkey that can help to block distracting websites and apps so you can stay focused on your presentation.
7. Be aware of your body language:
Just because your audience can’t see you doesn’t mean they can’t pick up on your body language. So it’s important to be aware of how you’re coming across, even if you’re just presenting through a screen.
Sit up straight, make eye contact with the camera, and use your hands to gesture when you’re speaking. These things will help you to come across as more confident and engaging, even if your audience can’t see you in person. Moreover, try to avoid fidgeting or playing with your hair, as this can be distracting for your audience.
8. End with a strong conclusion:
Just like with any presentation, you’ll want to make sure you end on a strong note. Summarize your main points, thank your audience for their time, and let them know how they can get in touch with you if they have any questions.
Ending on a strong note will help to leave a positive impression of your presentation and leave your audience wanting more. Moreover, you can also have some surprise element at the end of your presentation to make it more memorable.
Wrapping up!
By following these tips, you can ensure that your virtual presentation is professional, engaging, and informative. With a little bit of preparation, you can deliver a presentation that’s sure to impress your audience, no matter where they’re located. Moreover, you can also hire the best digital marketer in India to make your presentation more impactful.